SeatGeek and StubHub are ditching hidden ticket fees, now listing up-front total prices in line with new FTC rules. The move comes after Ticketmaster made the switch, leading the way to more transparent event ticket buying. Consumer groups welcome the change, which aims to end surprise charges at checkout.
Nintendo steps up as the first sleeve sponsor for the Seattle Mariners, marking a fresh twist in MLB branding with different logos for home and away games. Julio RodrÃguez will serve as brand ambassador. Meanwhile, the Cleveland Guardians tapped SeatGeek as their official ticket partner, expanding event and naming rights.