Tag: sports media trends

NBA Finals Game 4 Delivers Series High Ratings, but TV Numbers Keep Sliding

NBA Finals Game 4 Delivers Series High Ratings, but TV Numbers Keep Sliding

The 2025 NBA Finals Game 4 brought its biggest audience of the series with 9.41 million viewers, though that's down from last year's Celtics-Mavericks matchup. TV shares remain strong, but overall ratings highlight the challenge sports face in today's shifting media world.

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